Because the bars are never baked or heated, this supposedly also preserves the nutritional quality and flavor of some of the ingredients. Cho said that this technology also affects the flavor and texture of the ingredients, and provides a rich, buttery flavor. Other bars use ingredients like dates or brown rice syrup to bind the bar together, but this is not necessary for Sound Bites. I spoke with David Cho, the CMO of SOUND Nutrition, and he said one benefit to using sounds waves to form the bars is that no fillers or binders are needed. Now, this is what Sound Nutrition uses to shape its powdered ingredients into an oval-shaped bar.

Later on, he discovered this technology could be used to gently vibrate dry ingredients into a shape without the use of high heat. Roberto Capodieci, the CTO of Sound Nutrition, invented the technique of ultrasonic cutting as a way to eliminate waste in food production for a major snack manufacturer. SOUND Nutrition takes a radically different approach to making protein bars the company uses high-frequency, low-amplitude ultrasonics, or sounds waves, to form its bars. A start-up called SOUND Nutrition is stepping in to disrupt the idea of what a protein bar is through the creation of its product called a SOUND Bite. After trying countless new bars on the market, IвЂ™ve come to realize that many taste the same, and donвЂ™t actually provide the satiation promised. As a rock climber, IвЂ™ve chomped down more protein bars than I would have liked to, but they are truly a convenient approach to fueling up on a strenuous day. This packaged food is a preferred snack of everyone from athletes to those who work in the office all day. Protein bars are seemingly now a staple in the American diet.

Ultrasonic sounds